Redlands Coast - Naturally Wonderful

Redlands Coast- a brand new identity

On Wednesday 6 June 2018, Council officially endorsed the ‘Redlands Coast – Naturally Wonderful’ place brand for the city.

The decision follows consultation with almost 5,000 locals, business owners and visitors.

Place branding delivers on a Council priority project, is an action of the Redland City Tourism Strategy and Action Plan 2015-2020 and a recommendation to Council by the Redlands Economic Development Advisory Board.

The place brand does not replace the Redland City Council logo and does not change the official name of the city. It is a promotional brand, marketing a Redlands story to support business, attract trade and investment, open up tourism opportunities and build community spirit.

Regular promotions and activities will occur to support the objectives of the Redlands Coast place brand. To find out more go to Redlands Coast – Naturally Wonderful.

Next Steps

Over 5,000 Redland residents , businesses and visitors have provided input into the project through surveys, consultations and workshops.

Sign-up to stay informed and stay tuned for Redlands Coast initiatives and how the project will roll-out.

Learn more about Redlands Coast and how to get involved by visiting the Redlands Coast website.

Thanks to everyone for being involved and having your say.

Current Initiatives

Get on board Redlands Coast as a local or business and discover the opportunities at redlandscoast.com.au

Supporting local businesses through the Redlands Coast Deals and Rewards App.

Redlands Coast as a tourism destination is promoted through visitredlandscoast.com.au and discover our naturally wonderful part of the world with the Redlands Coast Holiday Guide.

Redlands Coast- a brand new identity

On Wednesday 6 June 2018, Council officially endorsed the ‘Redlands Coast – Naturally Wonderful’ place brand for the city.

The decision follows consultation with almost 5,000 locals, business owners and visitors.

Place branding delivers on a Council priority project, is an action of the Redland City Tourism Strategy and Action Plan 2015-2020 and a recommendation to Council by the Redlands Economic Development Advisory Board.

The place brand does not replace the Redland City Council logo and does not change the official name of the city. It is a promotional brand, marketing a Redlands story to support business, attract trade and investment, open up tourism opportunities and build community spirit.

Regular promotions and activities will occur to support the objectives of the Redlands Coast place brand. To find out more go to Redlands Coast – Naturally Wonderful.

Next Steps

Over 5,000 Redland residents , businesses and visitors have provided input into the project through surveys, consultations and workshops.

Sign-up to stay informed and stay tuned for Redlands Coast initiatives and how the project will roll-out.

Learn more about Redlands Coast and how to get involved by visiting the Redlands Coast website.

Thanks to everyone for being involved and having your say.

Current Initiatives

Get on board Redlands Coast as a local or business and discover the opportunities at redlandscoast.com.au

Supporting local businesses through the Redlands Coast Deals and Rewards App.

Redlands Coast as a tourism destination is promoted through visitredlandscoast.com.au and discover our naturally wonderful part of the world with the Redlands Coast Holiday Guide.